About us

We provide the Planet Youth Guidance Program of the Icelandic Prevention Model

Who we are

Planet Youth is a research consultancy that runs a guidance program in adolescents substance use prevention with communities, towns, and cities throughout the world.  Planet Youth works in primary substance use prevention through a collaborative approach titled the “The Icelandic Prevention Model”. 

Our partners are municipalities, towns, cities, regions, and even whole countries. The focus of the work is on holistic community building and long-term progress rather than standard short-term solutions.

Academic collaboration

Our researchers have established active collaborations with international research groups at Columbia University and Teachers College, New York; the University of California, Irvine; Northwestern University, Chicago; Mount Sinai Medical Center, New York; King’s College, London; the Karolinska Institute, Sweden; and the National University of Ireland, Galway.

Our location

The Planet Youth office is located at Lágmúli in the heart of the Reykjavik city area in Iceland. Our representatives are located in Spain, USA, Sweden, Finland, England, Germany, Brazil and Romania.

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Get involved

The Planet Youth prevention model is aimed at improving the lives of young people. The model has proven
easily transferable and can be applied in any community. We offer three ways to deliver this model to you.